Beaches and boardwalks, summer afternoons with picnic baskets, 1950’s sandlot America: whatever images come to mind, cruisers are back on the bicycle scene in a big way. With the resurgence of cycling as a lifestyle, cruisers are currently one of the most popular forms of relaxed urban transportation. Most feature coaster brakes, balloon tires and cushy seats, wide handlebars, and of course, snazzy accessories.

The culture of the cruiser is communal. Cruisers mean meeting up with friends, noticing and being noticed, then ringing the bell and heading down the path in search of summer adventure, but always within earshot of mom’s call to dinner. On a cruiser, the only race is to the corner and back, and the greatest prize is a best friend’s high-five.

So this year we put the the Cruiser back into Criterium with Phat Cycles.

This entry was posted on Monday, April 26th, 2010 at 8:55 pm and is filed under News.